Go-to-market Consulting
Your product works. Growth just won't become predictable.
OnMarTek is the GTM Architect for B2B SaaS founders from pre-revenue to $100M ARR. We find the real reason growth is stuck, usually a positioning gap sitting under everything else, and build the system that makes revenue repeatable. You work directly with the senior partner who builds it, not an agency team you have to manage.
Trusted by the world's leading teams.
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GO TO MARKET STRATEGY
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ICP IDENTIFICATION
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FOUR FITS MODEL
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REVENUE OPTIMIZATION
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VOICE OF CUSTOMER
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PRODUCT-MARKET FIT
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LEADERSHIP ADVISORY
About us
More marketing rarely fixes a growth that has stalled.
When revenue slows, the instinct is to add. More ad spend, more outbound, more content, another hire, another agency. Most founders never stop to ask whether the channels are the problem, or whether the message running through them is.
The constraint is almost always further upstream. Your best-fit buyer cannot tell in a few seconds why you are the obvious choice over the alternatives they already know. Pour more spend on top of that and every channel costs more and returns less.
We fix the order. Positioning first, then the channels that compound on top of it.
Expertise
Client results
Real results for real organizations
NorthBay SaaS — CEO
Scaling a B2B SaaS company into three new international markets
A fast-growing software company needed a structured expansion plan. We built the market entry roadmap, identified distribution partners, and restructured their go-to-market motion for international audiences.
Qualified Pipeline
Markets Entered
Markets Entered
Meridian Capital — CFO
Securing $12M Series A through investor readiness
We rebuilt their financial model, tightened the investment narrative, and prepared leadership for due diligence — resulting in a successful raise at a premium valuation.
Capital Raised
Valuation Premium
Veritas Manufacturing — COO
Eliminating operational drag and restoring margin
A 600-person manufacturer brought us in to find hidden inefficiencies. We restructured workflows, eliminated redundancies, and trained management on new operating rhythms.
Operating Costs
Markets Entered
How we work
A structured process. No guesswork
Every engagement follows a proven methodology — moving from understanding to strategy to execution with precision and speed.
Why choose us
Junior delivery
3–6 months before strategy emerges
Engagement ends at delivery
Jargon-heavy
Billed by the hour
Rigid annual retainers
Siloed in one sector
Senior partners throughout
Strategic clarity in as little as 3 weeks
Support built into every model
Direct, candid
Scoped around measurable outcomes
Three flexible models
25+ industries
The team
Strategists who have done the work
Our team brings decades of real-world experience across strategy, finance, and operations. We've sat at the leadership table — and we know what it takes to drive change from within.
Client voices
Services
Engagements built around your needs
We offer three core engagement models. Each is designed to match a different stage, budget, and level of support — no cookie-cutter retainers.
Sprint Advisory
Focused, fast-paced engagements for specific strategic challenges. Ideal for founders who need clear answers quickly.
3 or 6 week engagement
Strategy sprint & output deck
Two senior advisory sessions
30-day follow-up support
MOST POPULAR
Growth Partnership
An ongoing strategic partnership for companies navigating growth, market entry, or operational change.
3–12 month engagement
Full strategy development
Weekly advisory sessions
Execution support & tracking
Investor deck & narrative
Executive Embed
We place a senior consultant inside your business part-time — acting as a fractional CSO or Chief of Staff.
2–3 days per week on-site
Direct leadership integration
Board & investor liaison
Team coaching & capability build
Let's talk
FAQ
How long does engagement take?
Timelines vary by your needs. Some founders gain clarity in three months, while others may need a year or more. We’ll give you an honest timeline estimate during our conversation.
Do you work with early stage?
We work with founders at any stage, but we're best suited for companies that have found product-market fit and are ready to scale. If you're still searching, we might not be the right fit yet.
Can you work with our board?
Yes. We prepare board materials, present findings, and help align your leadership team. Board-level reporting is included in our core partnership.
What about remote work?
We work fully remote. You can be anywhere. We'll meet where it makes sense, whether that's video calls or in person.
What industries do you serve?
We've worked across SaaS, e-commerce, B2B platforms, manufacturing, and professional services. The industry matters less than your hunger to grow.
How do you measure success?
We define success metrics upfront. Revenue growth, market share, team velocity, cost reduction—whatever matters most to you. We track it and report it monthly.
Contact us
Ready to take your business to the next level?
Tell us about your business and what you're trying to solve.
